Subscriptions can bring in a lot of money for a company. This is especially true if your online is based online. Customers can choose to pay for their subscription on a daily, monthly or yearly basis. Weekly subscriptions may also be made available if that is something that your company wants to offer its customers.
Asking a customer to subscribe to your site or pay for a service on a recurring basis is a good idea for several reasons. First, many customers forget that they are being charged on a recurring basis. This is because the money is being withdrawn automatically from a checking account or a PayPal account.
The second reason is that customers may be willing to pay $10 a month for a service that they would not be willing to pay $120 for all at once. It can be much easier for a person to justify making a $10 payment as opposed to making a $120 payment even if they will make a dozen payments instead of one.
The last reason why a subscription service is beneficial because they can be given to people as gifts. This allows your business to sell its product or service to those who may not necessarily be interested in what you have for sale. Companies can use the marketing skills of sites such as ServiceSource.com to keep track of subscriptions and add new subscribers on a regular basis.
